Product Description
Because prospective clients are relying more on the Internet to select service providers, having a highly visible, accessible web site is essential for photographers in every field. Your web site is your new storefront, and this book will show you how to make it work for you. 128 pp., 8.5 x 11 , paperback, 100 Photos/Screen Shots
Customer Reviews:
Love It.......2004-04-24
I love this book. It is very well defined, with excellent pictures and tutorials. It is much better than all other books on the subject
Book Description
eBay is the worlds largest personal online trading company.This book taps into the dynamics and strategies that have made eBay one of the most profitable e-commerce companies in business today and reveals how eBay customers have prospered and profited from the site.
Download Description
The buzz about The ebay Phenomenon
Customer Reviews:
Dull book with little information.......2002-10-22
If you have no idea what Internet is and have never seen ebay web site then you might learn something from this book. But for an average Internet-savvy person it offers little to nothing. There is a lengthy description of well-know information (like terms of sale of ebay) and constant selling of ebay business model: nothing you can't read elsewhere.
so and so.......2002-08-08
The author "gets" eBay. Unfortunately, he was not granted interviews or access to eBay people. As a result, the book is little more than a collection of articles from the Industry Standard, Fast Company abd the like. Furthermore, the book covers eBay until December 1999 or Q1 2001 at most. Back then, it looked like Yahoo! had a business model, remember? And yes, the author contemplates the possibility of a Yahoo! takeover (which was possible) and even the ridiculous idea that eBay should perhaps create its own "portal" in order to grow... Not worth the money. Buy "The Perfect Store" by Adam Cohen instead.
Not much meat.......2001-02-06
This book gives an overview of ebay's creation and why it has been a success. It gives no insider insights however. It was fun to read but I did not learn much from it. This book does not have substance.
A poor read.......2000-12-31
This book is basically a series of quoted and sited magazine articles hastily cobbled together into a book. The only "real" interviews done by the author are with a few eBay customers who use the site. The author admits no one with eBay granted him an interview or let him in the building. For a much better story of how eBay came to be, read eBoys by Robert Stross.
Sold!!.......2000-10-26
This book basically delivers what it promises to. Lots of somewhat dry facts about how a small Internet business boomed into one of the hottest "sites" available.
I am a big Ebay fan. I wanted to find out more about the people who created Ebay but also wanted to get a feel for the direction these people were hoping to guide the future of the site to.
Although I thought the story was fairly interesting, this book was very dryly written. Not much was cited other than the absolute bare bones facts and the writing was not particularly interesting.
While I realize this is a business book, I think there was much room for interesting tidbits, advice or funny stories. None here. Too bad...
Book Description
This digital document is an article from San Diego Business Journal, published by CBJ, L.P. on December 10, 2001. The length of the article is 1093 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
Citation Details
Title: Commercial Heavyweights Team for Web Site.(Business Real Estate Commercial/NAI, CB Richard Ellis, Colliers International, Burnham Real Estate Services, Grubb and Ellis)(Brief Article)
Author: Mandy Jackson
Publication:
San Diego Business Journal (Magazine/Journal)
Date: December 10, 2001
Publisher: CBJ, L.P.
Volume: 22
Issue: 50
Page: 4(3)
Article Type: Brief Article
Distributed by Thomson Gale
Book Description
This digital document is an article from Plastics Engineering, published by Society of Plastics Engineers, Inc. on March 1, 2001. The length of the article is 439 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
Citation Details
Title: Community Outreach Is Important, Survey Says.(SPI Web site adds new tools)(Brief Article)
Publication:
Plastics Engineering (Refereed)
Date: March 1, 2001
Publisher: Society of Plastics Engineers, Inc.
Volume: 57
Issue: 3
Page: 12
Article Type: Brief Article
Distributed by Thomson Gale
Average customer rating:
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Content Strategy.(web site design for nonprofit organizations): An article from: Fund Raising Management
Todd Baker
Manufacturer: Hoke Communications, Inc.
ProductGroup: Book
Binding: Digital
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ASIN: B0008IC7GO
Release Date: 2005-07-28 |
Book Description
This digital document is an article from Fund Raising Management, published by Hoke Communications, Inc. on July 1, 2001. The length of the article is 2467 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
Citation Details
Title: Content Strategy.(web site design for nonprofit organizations)
Author: Todd Baker
Publication:
Fund Raising Management (Magazine/Journal)
Date: July 1, 2001
Publisher: Hoke Communications, Inc.
Volume: 32
Issue: 5
Page: 37
Distributed by Thomson Gale
Amazon.com
Lots of books have been written about how to do business on the Internet, but few can match the understanding and passion for making e-commerce work of Patricia Seybold's Customers.com. Drawing on case studies of companies and organizations as diverse as Boeing, Babson College, National Semiconductor, Hertz, PhotoDisc, and Wells Fargo, Seybold identifies what makes e-commerce work successfully. She argues that any e-commerce initiative has to begin with the customer. She writes:
In the electronic commerce world, knowing who your customers are and making sure you have the products and services they want becomes even more imperative than it is in the "real" world.... The corner grocery needs only to approximate what customers really want because the convenience factor brings in the business. But when you eliminate this advantage--when customers can go anywhere to get what they want--you'd better know what they're looking for.
The first section of the book outlines five steps aimed at any organization grappling with the challenge of doing e-commerce right. The final section offers a technology roadmap and suggestions for getting e-commerce initiatives off the ground. But the heart of the book is the 16 case studies of companies that have successfully embraced e-business and e-commerce. Each is well researched, and includes an executive summary and "take-aways" about what each firm did right. If you're looking to develop your business online, this book belongs on your desk, not your bookshelf. Highly recommended. --Harry C. Edwards
Book Description
Read by the Author
Three Cassettes, 5 hours
Patricia Seybold has advised major companies not only on the technical requirements for a successful electronic commerce strategy, but also on the management, marketing, sales, and customer support systems necessary to create an infrastructure that seamlessly blends a company?s e-commerce initiative with overall business.
It all starts with customers. For the past several years, Seybold has been working with electronic commerce pioneers who have made life easier for their customers by figuring out what they want and designing their Internet strategy accordingly. Seybold?s guide is packed with insights on how both Fortune 500 giants and smaller companies have created e-commerce initiatives that place them well ahead of their competitors.
With additional in-depth examples from American Airlines, Amazon.com, Babson College, Bell Atlantic, Dell Computer, PhotoDisc, General Motors, and Cisco Systems, Customers.com is an exceptionally rich source of ideas and information; the one audiobook you need to stay in business in the rapidly changing era of electronic commerce.
Customer Reviews:
A good read.......2006-01-27
The authors of this book ask the question, "Are you doing business on the Web? Or are you just on the Web?" According to the author, technology consultant Patricia Seybold, most companies have web sites that give some information about their company and their products. Today, customers are demanding much more from websites, they expect to be able to purchase on line, interact electronically, and be part of a community in cyberspace.
The main point of the book is to show companies that if they meet these expectations, they will grow. In order to achieve this growth, companies need to evaluate their customers. Specifically, they need to start with the basic question of who exactly are their end customers. What to these end customers want? What do these end customers expect from the company?
Once these questions are answered, it is important to develop the electronic structure that will serve the needs of the customers. Create a web site that not only has the basic information on the company and the product, but allows the customer to shop, order, purchase, and track delivery. Companies need to capture personal information by ensuring customers fill out an on-line profile. By collecting these profiles, it will help answer the previous questions and allow the company to better anticipate the needs of its customers.
The author also argues for designing or redesigning business processes from the outside in, specifically organized around your end customers, not around the products and services. The inside-out model, the one designed around products and services, will not work in today's e-commerce, according to the author.
Further advice includes making it easy for consumers to do business with the company, and they will help themselves to want they need. This will empower customers to make choices, thus they will have reasons to keep coming back. The author uses numerous examples to demonstrate how this is more difficult than it sounds. By reading about these companies' experiences combined with the solid advice offered, the reader will be taking the first steps to developing an effective e-business strategy.
Self Helped, jobs done excellent, decreased time waste.......2004-11-12
Target the Right Customers
1. Focus your electronic commerce efforts on your most profitable customers.
2. In deciding what information to put out start with the most requested information your call centers put out.
3. Think about marketing offers you can make electronically that are not practically to do any other way.
Own the customer's total experience
1. Identify each step or business event where the customer is most likely to interact with your firm and streamline each of those steps.
2. Reassure the customer at each step
3. Capture the customers profile and off them the oportunity to change their profiles at any time and to select a set of profile defaults.
4. Give customers access to their entire transaction history.
5. Let the customer specify if they want proactive notification.
6. Recruit thousands of business partners who can represent your firm to customers
7. Make it easy for your suppliers to deal with you.
8. Focus on excellence in the customer experience.
Streamline business processes that impact the customer
1. Use online forums to overcome internal organizational barriers to success.
2. Use streamline electronic forms that are visible to all legitimate parties involved.
3. Make the right bets on technology
Provide a 360 degree view
1. Layout the groundwork
2. Start by focusing on the convenience of the customer
3. Target your most profitable customers
4. Use middleware to pull customer information together
5. Make sure the answers and information that your customer receives are identical
6. Don't let technology limit your vision
7. Begin by offerring information then transactions
Let Customers help themselves
1. Cooperation is the name of the game on the internet
2. Provide information on the web that helps the customer make a decision or answer a question
3. The best combination is where the person can access the information they want but get a person on the phone if needed.
4. Customers design their own products
Help the customer do his job
1. Make it your goal not to waste the customers time
2. The best website offer at least three different types of search engines
3. Keep track of what the customer looks for and does not find
4. Use electronic mail for targeted marketing
5. Listen to the customer tell you what they need to appear on their bills.
6. Make it easy as possible to help the customer help their customer use your product.
Deliver personalized service
Foster Community
Good book but needs updating now........2004-03-12
With so much changes in the internet business, this is a good reading to understand how should you start, but new technologies are available now. This book was written in 98, so Patricia Seybold should rewrite.
An education in itself..........2002-12-20
Being a college student, I was at first reluctant to read Seybold's book as a class assignment. In hindsight, it's one of the best decisions I could've made. This book presents dynamic ideas that are being overlooked at universities today. Rather than focusing on the "how to's" Customers.com gives you the "why's" of the customer market. Talk about making me think! Not only did this book provide an excellent point of reference for class discussions, I found myself unconsciously transferring the knowledge into my job. One thing to take note of: THIS IS MORE THAN A TECHIES BOOK! Anyone in business will undoubtedly benefit from reading it. HIGHLY RECOMMENDED!!!
Remains solid.......2001-10-13
Got this when it came out and gave it a read. Three years have passed and I just referred to it to support writing a paper on technology. The details are good and the higher level dialogue do a nice job of getting the message across without belaboring anything. If you are about the web and doing business, this is worth the bucks and time.
Book Description
This digital document is an article from National Underwriter Property & Casualty-Risk & Benefits Management, published by The National Underwriter Company on September 30, 1996. The length of the article is 789 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
From the supplier: Insurance agents must use the World Wide Web and Internet if they plan to stay competitive as technology and consumer sophistication evolve. Panelists at the National Association of Professions Surplus Lines Offices discussed using the Internet to generate leads, but following those leads with more personal contact. Douglas Helm, CEO of InsWeb, an Internet insurance mall, discussed use of the new technology to both reach consumers and wholesalers.
Citation Details
Title: E&S players surf the Web for leads. (excess and surplus lines insurance)(Special report: National Association of Professional Surplus Lines Offices convention)
Author: Sam Friedman
Publication:
National Underwriter Property & Casualty-Risk & Benefits Management (Magazine/Journal)
Date: September 30, 1996
Publisher: The National Underwriter Company
Issue: n40
Page: p3(2)
Distributed by Thomson Gale
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An examination of online relationship building of professional sport leagues through their Websites. (Sport Management/Administration). : An article from: Research Quarterly for Exercise and Sport
Chun-ju Rachel Chang
Manufacturer: American Alliance for Health, Physical Education, Recreation and Dance (AAHPERD)
ProductGroup: Book
Binding: Digital
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ASIN: B0009FWZTA
Release Date: 2005-07-31 |
Book Description
This digital document is an article from Research Quarterly for Exercise and Sport, published by American Alliance for Health, Physical Education, Recreation and Dance (AAHPERD) on March 1, 2003. The length of the article is 415 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
Citation Details
Title: An examination of online relationship building of professional sport leagues through their Websites. (Sport Management/Administration).
Author: Chun-ju Rachel Chang
Publication:
Research Quarterly for Exercise and Sport (Refereed)
Date: March 1, 2003
Publisher: American Alliance for Health, Physical Education, Recreation and Dance (AAHPERD)
Volume: 74
Issue: 1
Page: A-83(2)
Distributed by Thomson Gale
Average customer rating:
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An eye for design: students in Miami-Dade's Web design academy get a feel for real-world project management and, at the same time, help area nonprofits. ... An article from: District Administration
Fran Silverman
Manufacturer: Professional Media Group LLC
ProductGroup: Book
Binding: Digital
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ASIN: B0008DLT3G
Release Date: 2005-07-31 |
Book Description
This digital document is an article from District Administration, published by Professional Media Group LLC on June 1, 2003. The length of the article is 1565 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
Citation Details
Title: An eye for design: students in Miami-Dade's Web design academy get a feel for real-world project management and, at the same time, help area nonprofits. (District profile: Miami-Dade County Public Schools).(students from M-DCPS Apple Web Design Academy)
Author: Fran Silverman
Publication:
District Administration (Magazine/Journal)
Date: June 1, 2003
Publisher: Professional Media Group LLC
Volume: 39
Issue: 6
Page: 22(2)
Distributed by Thomson Gale
Average customer rating:
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Finding Market Research on the Web: Best Practices of Professional Researchers
Robert Berkman , and
Arthur Hammon-Tooke
Manufacturer: Marketresearch.Com
ProductGroup: Book
Binding: Paperback
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ASIN: 1562417169 |
Book Description
This comprehensive work covers the consumer protection laws and policies of governing bodies around the world. By presenting materials from edited laws, directives, courts cases, administrative regulations, and commission studies, the author explores the different approaches to the regulation of advertising, sales practices, credit, and product safety and quality. The methods by which consumer protection laws are enforced at the public and private level are also examined.
Books:
- Webonomics
- What a Way to Live and Make a Living: The Lyman P. Wood Story
- Why Things Go Wrong: Deming Philosophy in a Dozen Ten-Minute Sessions (Motivational Series)
- Wiley GAAP 2004: Interpretation and Application of Generally Accepted Accounting Principles
- Wired Marketing: Energizing Business for e-Commerce
- Wireless Horizon
- Working with Microsoft Dynamics(TM) CRM 3.0
- World's Best Value-Global Competition in the Information Age
- Yankee Magazine's Living Well on a Shoestring: 1,501 Ingenious Ways to Spend Less for What You Need and Have More for What You Want
- A Career for the 21st Century (Call Center Agent Handbook) (Call Center Agent Handbook)
Books Index
Books Home
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- Groovy in Action
- The Enlargement of the European Union and NATO: Ordering from the Menu in Central Europe
- Urban Legends: The As-Complete-As-One-Could-Be Guide to Modern Myths
- Client at the Core: Marketing and Managing Today's Professional Services Firm
- Fieldwork: A Novel
- Before I Forget: preserved memories of one who has lived a full life
- Advanced Accounting with CDROM
- Welfare, the Family, and Reproductive Behavior: Research Perspectives
- Nicotine Kiss: An Amos Walker Novel
The Photographers Guide To Setting Up A WebSite
The Photographer's Website Manual: How to Build and Run a Photographic Website
Wedding Photography with Adobe Photoshop
The Professional Photographer's Digital Wedding Album Design Guide
Photographer's Guide to Wedding Album Design and Sales
