Book Description
The Triple Bottom Line is the groundbreaking book that charts the rise of sustainability within the business world and shows how and why financial success increasingly goes hand in hand with social and environmental achievement. Andrew Savitz chronicles both the real problems that companies face and the innovative solutions that can come from sustainability. His is a hard-line approach to bottom-line fundamentals that is re-making companies around the globe.
Customer Reviews:
If You Want To Get Fluent Fast, Read This Book.......2007-02-20
This book is for interested general consumption rather than a technical practitioners' text book and as such is more than successful in teaching the basics of the triple bottom line. I'm not quite sure why some of the Amazon reviewers seem so testy about this, as the majority of American business management (mid-baby boom and above) never encountered much if anything about corporate responsibility (or ethics) in the curricula they studied on their way up. To consider what that means for concepts like the triple bottom line, pretend that for 25 years today's generation of senior managers had never been told to maximize shareholder value and now in 2007 were expected to internalize the concept and reflexively apply it to everything they do. Particularly from that point of view, Savitz' book is a superb tool to help people become intelligently informed on basic issues of corporate responsibility and sustainability. What individuals do with that is up to that is up to them, but the writing's good, the ideas are clear, the concepts are thought-provoking, and it's the kind of book that drives one to want to learn more. The graphics are particularly useful and uncluttered.
OK as an "Appetizer" not as the "Main Course" for Sustainability.......2007-01-11
While the book's title intrigued me, the amount of coverage in each topic left me hungry for more. As a noted Big Six Consultant, I was sure that Mr. Savitz would have had more to offer, but feel that he fell short. Here are my reasons.
Specifically, his use of specific examples were noteworthy, but the level of detail he provided left me asking more questions than he had answeres for. He also fell short in following through on specific tangental areas, such as describing more about emerging EU directives, as some of his competitors describe in their books.
Other examples include his description of the Maine power company struggle as well as the issues related to Hershey Foods, which could have benefited from more detail and expansive information and then closing with a "lessons learned" to captivate the reader. Perhaps the fault could lie in his choice of a co-author, someone who may be a writer, but is not a subject matter expert - you need someone in that capacity to help pull it all together.
Practical guide for sustainability planning.......2007-01-05
Savitz does a nice job laying the foundation for sustainability thinking in the first part of the book and then provides a "how to" guide in the second part. Almost to a fault for intellectual thinkers the author appears to intentionally avoid complex and underlying theories associated with sustainability concepts. The result is a well written and straight forward practical book rich with examples which makes it easy for just about anyone to read and understand.
Preaching To The Choir.......2006-12-14
The book is divided into two parts -- a lecture on sustainability and then some general things to think about. The book's first half was a lesson to which a reader would have likely already bought into. The second half promises to deliver on "how to make it happen," but really is more general information than meaningful tools.
Given the author's prior work at PricewaterhouseCoopers, it is understandable that the book reads like a macro-level consultant's report. The book could have carried more weight with the inclusion of science and hard numbers of how to actually measure environmental and social value.
An alternative book for readers looking for more solid advice could be "Green to Gold."
Engaging guide to better fiscal, environmental, and social performance........2006-12-11
Sustainability is "the art of doing business in an interdependent world" according to consultant Andrew W. Savitz, who urges companies to focus on the "triple bottom line": solid profit, environmental quality and improved human welfare. Drawing on his experience as head of PricewaterhouseCoopers' sustainability practice, Savitz (writing with Karl Weber) makes a compelling case for moving your business toward "a sustainability sweet spot" where shareholders, environmental interests and other stakeholders can all feel satisfied. Sound like reheated corporate responsibility leftovers? Don't worry. This book offers much more than soft-headed "birdies and butterflies" rhetoric or a few threadbare anecdotes. Savitz marshals truly compelling arguments based on widely accepted demographic, regulatory and cultural trends. Even robber barons will feel the pull of his message, partly because the book is so engaging and well-paced that it reads like a novel, and partly because his prescriptions are so clear, coherent and actionable that they seem like common sense. We highly recommend this sustainability guidebook to those who want to begin the journey on which such companies as Toyota, GE, PepsiCo, Nike and Unilever have already embarked. Bottom line: you can't afford to ignore sustainability.
Product Description
Two fundamentally different business models of capitalism are operating in the business world today. One is self-destructive and increasingly corrupt. The other is emergent, flourishing, and inspirational. The author explains the differences between the two and reveals the extraordinary results of the more successful model. Profit for Life draws on nearly forty years of research on the empirical connections between stewardship and profitability.
Customer Reviews:
Review of Profit for Life: How Capitalism Excels by Joseph H. Bragdon.......2007-04-08
Profit for Life shatters the old paradigm that success in business means sucking the life from people and natural resources by viewing both as dispensable commodities. By showing us how success in business--including big business--goes hand-in-hand with respect for human and natural communities, Bragdon frees us from the wrenching misconception that profit and citizenship represent a kind of zero-sum game.
Bragdon unites head and heart in one of the most uplifting books I have ever read. Profit for Life offers hope with a firm footing. I recommend Profit for Life to anyone with an interest in business management, strategic investment, or corporate citizenship.
Daniel D. Dutcher, J.D., Ph.D.
Project Director
The Clean Energy Group
Montpelier, Vermont
Book Review for Profit for Life: How Capitalism Excels.......2007-01-31
Book Review for Profit for Life: How Capitalism Excels
by Ann McGee-Cooper
How do you measure the value of servant leadership in business? How can we know it works? These have been two of the most frequently asked questions in our consulting practice over the past 30 years.
In Profit for Life, Jay Bragdon provides us with some compelling answers. He does this by setting aside much of the linear cause-and-effect thinking that drives business these days, and adopts a more rounded, holistic approach that gives us deeper insight into the firm.
The book is based on the experiences of 60 companies - Bragdon's "learning lab" - that broadly represent the industry/sector diversity of the world economy. Throughout the text he describes 16 of these pioneering companies, called the Focus Group. The distinguishing feature of all these firms is their effort to mimic living systems - in the ways they organize, manage and add value. This mental model is radically different from the traditional one that views the firm as a money making machine.
Although it may seem counter intuitive, the living system approach yields vastly superior results than the traditional one. For example, the average equity return of learning lab companies was nearly double the S&P 500 over the past decade; and their excess performance continues as this review is written. Bragdon expects such premium returns will diminish over time as the more effective methods of the living system model become copied and enter the mainstream. Nevertheless, these results are a strong affirmation of the milieu in which servant leadership normally operates.
Servant leadership, to Bragdon, is all about relationships. He says "relational equity" is the foundation on which companies build financial equity. When companies care about people and the things people care about, Employees become inspired and their inspiration cascades into everything they do, including their relationships with customers, suppliers and other key stakeholders.
The raison d'etre of these servant-led firms is value creation - value that permeates all relationships. Companies that excel at such value creation pursue a strategy Bragdon calls "living asset stewardship" (LAS). The fundamental premise of LAS is: Profit arises from life, and must therefore serve life if it is to be sustainable.
To understand the strategic value of living asset stewardship, Bragdon makes a critical distinction between living assets (people and Nature) and non-living capital assets (buildings, equipment and financial reserves). We see this in three contexts. First, people are closely bonded to Nature - genetically, physically and spiritually - in ways that capital assets are not. Second, living assets are the source of non-living capital assets. And third, because living assets are inherently creative and emergent, their value grows over time rather than depreciating as capital assets do.
The operating leverage in the learning lab and the 16 Focus Group companies resides in the human heart rather than in mechanistic financial gearing. This is supported by the fact that they generate consistently higher returns on equity while carrying substantially lower debt ratios.
Although traditionally managed companies have been adopting some stewardship practices in the past decade, Bragdon finds their approach differs fundamentally from those in his study. In the mechanistic view of these firms, stewardship is an add-on that is subservient to their drive for profit. By contrast, in companies that have adopted the living system model, LAS is deeply woven into the value creation process - reflecting the fact that they see themselves as "living" and therefore integral to, rather than separate from, Nature and society.
Profit for Life builds on the brilliant work of Arie deGeus, former coordinator of Group Planning at Royal Dutch/Shell, and Harvard biologist Edward O. Wilson. DeGeus' classic, The Living Company, noted that long-lived companies had a collective consciousness, were sensitive to their environments, tried to work in harmony with the world around them, and strove to leave a legacy to future generations. Wilson tells us this collective consciousness is an expression of humanity's deep affinity for life, which he calls "biophilia," and that our biophilic instincts have evolved over thousands of generations of natural selection.
In my work as a teacher of servant leadership, I would highlight the paradigm shift Bragdon describes. The mission of leaders in LAS organizations is to serve and grow their people because that is the source of the firm's liveliness and capacity for growth. As Robert K. Greenleaf said: "The first order of business is to build a group of people who, under the influence of the institution, grow taller and become healthier, stronger and more autonomous." That seminal quote is used twice in the book to describe the power and generative capacity of LAS.
I highly recommend this book and will be using it regularly in our practice.
Ann McGee-Cooper, Ed.D., Business Consultant & Executive coach
in the field of Servant Leadership & growing Learning Organization.
Ann McGee-Cooper & Associates, Inc.
An Extraordinary Book: A Must Read.......2006-11-26
I intend to recommend Profit for Life to all my current MBA students. Next fall I am team teaching an MBA core course that combines Operations Management and Managerial Accounting. I intend to make the case that your book should be required reading and part of the course.
I became familiar with the work of W. Edwards Deming in 1990 and attended one of his four day seminars a year later. I also began to follow Peter Senge's work and later read Margaret Wheatley's book, Leadership and the New Science. Tom Johnson's book, Profit Beyond Measure, has been required reading in my Advanced Managerial Accounting elective at the MBA level.
Bragdon's book has brought the ideas, theories, and concepts discussed by these individuals together for me in a way that I could not have imagined. More importantly, he has not only taken their ideas to the next level, but done it in a way that provides a tangible blue print for how to change our current style of command and control management with its focus on profit maximization to a LAS Theory of Management.
The use of the sixteen focus companies from the LAMP INDEX and the author's ability ability to clearly show the distinctions in their style of management from the traditional management models that continue to be taught in almost all business schools, and the success these companies have achieved not just financially, gives those of us hoping to change management education and core business curriculums a new hope.
Thank you for such an outstanding book.
Joseph F. Castellano
Professor, Department of Accounting
University of Dayton Business School
Excellent, highly readable information.......2006-11-18
This is not one of those lightweight business books that repeats its Chapter 1 message over and over. It's chock full of research-based information that anyone involved in the sustainability movement should have. The publisher is Peter Senge's non-profit, so if you're familiar with his excellent work over the years, this would make a great addition to your library. The author's passion for his subject is obvious from page one.
Book Description
In the aftermath of scandals such as those at Enron and WorldCom, there is a growing suspicion of the corporate world. For this reason it is more important than ever for firms to maintain a good reputation. In Building Reputational Capital, Kevin T. Jackson offers a practical guide to taking the high road--the only path that leads to lasting success. Based on extensive research and real-world experience, Building Reputational Capital reveals basic principles of integrity and fairness with which firms can build an enduring reputation. More than image, a firm's reputation is a form of capital often neglected in the boardroom and overlooked in conventional analyses of financial statements. Speaking directly to the work experience of real people in practical business settings, Jackson couples each principle with straightforward actions that drive management systems, and he provides tested strategies--from downsizing techniques to e-commerce tips--that cultivate the hidden power of a good reputation. He outlines the advantages of a superior reputation (simply put, people want to work for, invest in, and do business with a company or person with integrity), describes the vital role the firm's leader must play, offers ways to build and protect your reputation on the Internet (from defusing Internet rumors to creating an online community), and shows how to rescue your reputation once disaster hits. Perhaps most important, he shows how to strike the right balance of virtues like authenticity, honesty, responsibility, and stewardship of the environment, employees, and the economy. Highlighted with real-life success stories--from giants like Hewlett-Packard to small firms like Thanksgiving Coffee Company (which invests part of its revenues in the Central American villages in which its beans are grown), Building Reputational Capital offers a simple but effective guide for executives, managers, entrepreneurs, legal professionals, and corporate consultants.
Customer Reviews:
Packed with Knowledge!.......2005-05-02
This important book advocates an ethical way to do business and elevates "soft" concepts, such as reputation, ethics and civic responsibilities, into real factors affecting your corporate bottom line. Using fresh interpretations and real-world examples, author Kevin Jackson shows how these elements can add to or detract from a corporation's capital structure. He shares his mastery of how global corporations operate differently when they have a reputation for fairness and integrity. Jackson might challenge some management teams and boards of directors with his use of academic models, business cases and critical presentations to prove that good business behaviors and long-term profits are linked. We recommend Jackson's persuasive book to business owners, strategists, marketers and senior managers who aspire to be leaders. As this fine book very ably shows, when a company builds a great reputation, everyone benefits.
Why Corporate Ethics Pays.......2004-04-15
This is a great accomplishment that speaks right to sophisticated business audiences interested in winning while still following their conscience. Author Kevin Jackson demonstrates how taking the moral high road is the most certain way for firms to gain lasting financial success. As he says, "companies that operate ethically, that safeguard and cultivate their reputations, gain a competitive edge over rivals that don't." In this scrupulously researched (its even got stock charts to show effects of ethical/unethical conduct on share prices), interesting, and logically organized book, Jackson offers a practical guide for executives, managers, entrepreneurs, lawyers and consultants. There couldn't be a better time for a book like this to be hitting the press!
Integrity Impacts the Bottom Line.......2004-04-04
This book develops the astute and timely premise that ethical conduct in business is at root a solid economic investment. While money spent following the law might not lead to any special payoffs other than avoiding fines and other sanctions, when a company moves beyond compliance it is making a long-term investment in its reputational capital. Author Kevin Jackson convincingly shows how the notion that you need to be brutal to make it in the business world is a huge myth. And clinging to that myth can ruin a firm's reputation and hurt its bottom line in the process. The powerful message of Jackson's book rings out loud and clear: a reputation for integrity and fair play is the most overlooked intangible asset that a company owns. I think that every businessperson would benefit from a careful study of this book. The author shows how wrongheaded it is for companies to focus on the short-term only, trying to please shareholders with the stock price games that have become all-too-familiar and even scandalous. Jackson gives a clear, sophisticated, and highly insightful guide to help firms maximize principles of moral responsibility -- including respecting human rights, being environmentally friendly, and socially conscious -- to build an enduring and authentic reputation. One of the really interesting ideas set out in the book is that building a strong ethical reputation doesn't have to be a budget-busting enterprise. Corporate leaders can make themselves accessible, treat people with dignity and respect, be compassionate without having to spend a dime. Other good strategies Jackson sets out include: conducting reputation audits, creating mission statements, treating critics (sometimes even activists) as advisors by listening to their point of view, and fostering loyalty from employees and suppliers, which eventually will find its way to customers. The book is inspirational and refreshing, taking both a broad, philosophical perspective while also showing a high degree of sophistication in detailed matters of contemporary business and finance. In making his case for the impact of corporate character on economic assets, he covers ground from Enron, WorldCom and the mutual fund debacle to human rights issues in the Third World.
Book Description
The apparent conflict between profits and ethics has never been resolved. In today's climate of the Savings & Loan scandals, insider trading, junk bonds, and hostile takeovers, business executives need to examine the link between power and responsibility. This book will prove provocative and illuminating for those who take their leadership functions seriously.
Amazon.com
Adams, an independent scholar affiliated with the Cato Institute in Washington, D.C., has produced a breezy account of tax revolt in American history, from the Stamp Act to the present day. Although there is scarce opportunity in the book's 242 pages to delve into the details of such pivotal events in early American history as Shay's Rebellion and the collapse of the Federalist Party, Adams does consistently manage to choose those details which best support his thesis that "excessive" taxation is a form of government tyranny. This leads to interesting interpretations of history such as his sympathetic description of the Reconstruction-era Ku Klux Klan as an underground resistance movement against federal tax collectors. Adams also provides a full litany of charges of present-day assaults on liberty by the IRS. There is throughout a certain sense of preaching to the choir, quite understandable given the subject matter. However, those who pick up the book not thoroughly convinced that taxes are at best a necessary evil might welcome more history and less rhetoric.
Book Description
In 1798, after Congress had passed its first direct tax on houses, the government cooked up a scheme to count and measure the windows on every taxpayer's house, in order to calculate how much to charge. But German settlers in eastern Pennsylvania would have none of it. They organized into small bands, armed themselves, and scoured the countryside for assessors who were seized, assaulted, and driven across county lines. When some of the rebels were arrested, an auctioneer named John Fries marched on the courthouse and freed them. President John Adams called out the militia. Fries was arrested, tried for treason, and sentenced to be hanged.
It was hardly the first tax revolt in American history. From the Boston Tea Party to the Whiskey Rebellion to the Fries Rebellion, the late eighteenth century in America was full of armed violence in response to hated taxes. Yet, as Charles Adams recounts in this remarkable book, the Fries Rebellion was also far from the last of its kind.
Throughout its history America has been home to a series of little-known tax rebellions. These rebellions have played major roles in the presidencies of George Washington, John Adams, Thomas Jefferson, and many of their successors. They have helped bring about the Civil war, the birth of the Ku Klux Klan, and, ironically, the birth of the Internal Revenue Service. When the old Internal Revenue Bureau was strengthened to control moonshiner tax rebels in the Appalachias, it started a "Second Whiskey Rebellion" that continues even today. Country singer George Jones' popular ballad recalls:
G-Men, T-Men, Revenuers too, looking for the place where my pappy made his brew.
Today, as long-overdue calls for abolishing or overhauling the IRS are finally being heard in the halls of Congress, Those Dirty Rotten Taxes teaches us that we are continuing a long and vitally important American tradition. We have overthrown the tyranny of British taxes, Federalists' taxes, the Tariff, and the Revenuers' system. Has the tyranny of the Income Tax finally had its day?
Customer Reviews:
Biased presentation of Adam Smith and Thomas Paine.......2007-03-25
The author presents Adam Smith and Thomas Paine as perhaps the book's two greatest heroes and cites them extensively. Yet, in apparent zeal for the rights of the wealthy, the author throughout the book disdains progressive taxation, tax exemptions for the poor, and estate and inheritance taxes, arguing that "All wealth, labor included, should pay its share of the cost of maintaining the common government. Even in ancient Rome, widows and orphans paid their small mite, and their contributions were set aside to provide uniforms for the cavalry." The author conveniently ignores what Smith and Paine had to say on these subjects.
Smith thought that taxing the wages of labor and/or consumption taxes on the "necessaries of life" (construed broadly to include what was necessary not just for bare subsistence but for "decency") was inequitable, inefficient, and "absurd." He also wrote in Book V of the Wealth of Nations:
"The necessaries of life occasion the great expense of the poor. They find it difficult to get food, and the greater part of their little revenue is spent in getting it. The luxuries and vanities of life occasion the principal expense of the rich, and a magnificent house embellishes and sets off to the best advantage all the other luxuries and vanities which they possess. A tax upon house-rents, therefore, would in general fall heaviest upon the rich; and in this sort of inequality there would not, perhaps, be anything very unreasonable. It is not very unreasonable that the rich should contribute to the public expense, not only in proportion to their revenue, but something more than in that proportion."
Thomas Paine in later life extended his critique in Common Sense of inherited political power to a critique of inherited economic power. In his pamphlet Agrarian Justice, Paine argued for the adoption of an inheritance tax to balance out the unfair distribution of "landed property." For Paine, it was common sense that God gave "the Earth as an inheritance" to all of God's children. Paine proposed that the inheritance tax be used to create a national fund that would give a specified sum to everyone turning 21 years old as compensation for the loss of their natural birthright to joint proprietorship in the Earth.
The Only Certain Things in Life: Taxes, and more Taxes.......2006-05-26
Author Charles Adams is a former lecturer at UCLA and a tax consultant with the CATO Institute, a Washington D.C. Think Tank. He has written many publications on the subject of taxes, with most all of them attacking the present system of income tax and discussing ways to improve the system of internal revenue collection.
This book is mostly a lesson in history and it explains in detail how certain taxes came into being and how the American people reacted. Much of the coverage here is old news, like the Sugar Act, the Stamp Act, and the protests that led to the American Revolution. But then there are other taxes that are not so well- known, like the tariffs that led to the Civil War in the 1800's. Most people think the Civil War was fought over slavery, but this was only one reason among many. Adams shows how Lincoln deliberately used taxes to antagonize the South, leading ultimately to war, which was exactly what he wanted.
The income tax is the one that most Americans know best, because it's the tax that everyone pays at present. Woodrow Wilson was president when the income tax became law. Officials who passed the tax swore that it would never be greater than a few percentage points and it would never be levied against anyone except the very wealthy. Of course, as everyone knows, this was a blatant lie to sell the plan to the states and to the general public. Once the ability to tax was in place, it was only a matter of a few years before it expanded and grew to several times the original level. Adams talks at length about the deceptions used by politicians to get this and other taxes enacted.
Adams spends most of the book talking about the income tax and possible alternatives to the tax. One part of the book is titled "The tyranny of the income tax, 1913 to 199?". This book was published in 1998. Adams was being very optimistic if he thought the income tax would be a thing of the past only 1 year after he published his book. The use of the question mark shows his optimism that the income tax will be replaced with a different system of taxation at some point in the near future.
This book is a fairly quick read. The print is larger than normal and many of the pages include illustrations, with political cartoons and photos from the past, mocking the government's position on taxation. The cartoons are mostly humorous in nature, and they depict different political figures and other people talking cynically about different taxes and their affects on the people.
Overall, this is a good book about the issue of taxation and rebellion. It's obviously biased against taxes, but author Charles Adams maintains a level of respect throughout, stating some of the facts about taxes and offering up alternatives to the present system. He doesn't resort to name- calling, like some other authors. You can tell that Adams is no friend of taxation, but he basically lets you, the reader, decide for yourself about this difficult issue and how it has affected Americans from the early days of the republic.
Entertaining vignettes of citizens resisting the taxman.......2004-08-15
This book is for general reading and should not be confused with a scholarly history of taxation. It is a series of chapters that are brief retellings of various historical incidents involving citizens resisting taxation in various ways or citizens being made to suffer through taxation programs. These tellings do have a point of view and historians may find some of them rather blunt and ignoring certain subtleties that might mitigate some of the author's point of view. However, in total the book does make its point that it is up to the citizens to hold the government responsible for its spending and the taxation it levies to pay for that spending.
While I abhor taxation beyond what is absolutely necessary, I think all the arguments about taxes actually function to distract us from the real thing we should be debating and that is government spending. The problem is that the modern state has so many of us on the receiving end of this or that program that we will resist any program that decreases the increase in our program's spending (let alone any actual cuts). So, when someone proposes ANY cut in spending, those being cut raise a loud resistance effort to defeat it. This is why we try and starve the government by cutting taxes - the hope being that the starved beast will not be able to increase the handouts without limit.
Anyway, this can be an entertaining read. There is a list for further reading and an index. Just don't take everything in here as gospel.
Not too good.......2001-04-25
I was very disappointed with this book after hearing positive reveiws from many others. It is hard to take a book seriously that makes controversial historical claims, and then fails to footnote the sources. I found the writing to be dull and many historical facts to be in error. If you are looking for a good book on the history of taxation, do not look here.
one of the best histories I've read in a while.......2000-02-16
This book lay on my shelf some time before I finally got to it. Probably the word "taxes" sounds of bordom and generally negative overtones, but as I finish this book tonight I have found that I thoroughly enjoyed it. I highly recommend it to the history buff and tax-hater in all of us, excepting democrats [socialist], of course. The chapters dealing with the War for Southern Independence are especially interesting: Lincoln and the so-called moral North get a good ol woodshed whooping. One they deserve--for we all know that money and not morals has always been their priority. A great great book.
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General
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Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage
The Sustainability Advantage: Seven Business Case Benefits of a Triple Bottom Line (Conscientious Commerce)
Natural Capitalism: Creating the Next Industrial Revolution
The Next Sustainability Wave: Building Boardroom Buy-in (Conscientious Commerce)
Walking the Talk: The Business Case for Sustainable Development (BK Currents)
