Book Description
When you develop a writing specialty, you set yourself apart from other freelancers, save time researching and writing articles and command higher fees for your work. Contrary to what you might think, you needn't be an M.D., or other recognized "expert" to focus your writing in a particular area. Your educational background, life experience, and interest in certain subjects can all be translated into a writing-related specialty. Need proof? The majority of freelancers who make a good living from their writing specialize—and you'll hear from 56 of them in this book.
You'll learn:
·Why you should develop a niche of your own and determine which areas are a good fit for your background and experience;
·What the top ten writing specialties are and how to break into and write about each one;
·How to better market your work and research and write more efficiently;
·How to find sources, research, data, and experts for articles;
·Techniques to help you maximize your time and income.
Customer Reviews:
Ready, Aim, Specialize!: .......2007-07-17
Many writers wonder if they should specialize in one specific area of writing expertise or if they should spread their work between several different genres. They wonder if writing in only one genre will allow them to create a niche of authority or simply limit the amount of writing opportunities. Conversely, writers also worry that if they work in several genres their writing will be seen as unfocused and difficult to market. Ready, Aim, Specialize: Creating Your Own Writing Speciality and Make More Money looks at this quandary and looks at the benefits and limitations of specialization. This book also includes resources to determine what your area or areas of speciality would include and tips to begin specializing as well as detailed reference lists and potential markets for the most popular writing specialities.
Ready, Aim, Specialize: Creating Your Own Writing Speciality and Make More Money is a good beginner resource for writers questioning whether they should specialize their writing. Though the title suggests that the writer supports specialization, the author gives a nice balance of information on both the pros and cons of specialization. This allows the reader to determine if specialization would be beneficial for his or her particular situation. Moreover, the author includes detailed reference lists so that the reader has somewhere to begin his or her specialization efforts.
Excellent Advice to Find Your Own Niche.......2006-05-16
When I read a writing how-to book, I want to turn to an expert--someone who had repeatedly succeeded in finding a specialization. Kelly is one of those writers. She knows about these different fields like health, diet, nutrition and fitness because she writes about them day in and day out. This book is loaded with tips and insight about breaking in then thriving in each specialty. You will want to read and re-read this book.
Essential Resource for Freelance Writing.......2006-01-28
It has taken me years to realize that you can't be an expert on everything, so it is better to decide on a few interests and develop your knowledge base. While many writers have varied interests, this book shows you how specializing increases your income.
Kelly James-Enger quit her job as an attorney to become a freelance journalist. Her work has appeared in Woman's Day, Shape, Parents, Fitness, Good Housekeeping and Marie Clair.
As a teacher, she explains how to break into today's hottest markets. She explains how to write about Health, Diet, Nutrition, Food, Finance, Business, Technology, Parenting, Fitness, Home, Garden and Travel. She also dedicates a chapter to the discussion of writing Essays and Personal Pieces.
The section on writing Query Letters is especially useful. There are sample letters and explanations of what is wrong or right with the letters.
One of the things I've noticed in magazines is the travel writing sections. The author explains the importance of sending in your pictures and how to plan your trip based around your audience or pitch a story from a new angle, like explain why Paris is more than a romantic location. How can the story be adapted for family travel?
It can be tricky at first when you are trying to learn the lingo of a sport or understand the terminology used when writing about health topics. This is something you may have to work your way into and by following your heart, you will find it is much easier to learn about what interests you personally. I noticed this happening when I write reviews for Yoga DVDs. After reading about yoga for years, I have new perspectives and insights. The author makes a great point when she says "get off the couch," for when you involve yourself actively in the writing process, you will have more energy and enthusiasm and many magazine articles seem to be promoting a book or new idea. You can truly tell if a writer loves what they are writing about and is "up on the trends."
The section on projecting an image, setting yourself up as an expert consultant and marketing your services completes the package. This book may also be useful for anyone who loves writing reviews as a hobby or wants to branch out into new territory.
~The Rebecca Review
Helpful Resource for New Writers .......2005-07-28
If you're a new writer and would like to focus on a few specific areas, then "Ready, Aim, Specialize!" will benefit you. In addition to advice specific to ten or so genres, each chapter features a helpful list of print and internet resources; if you are an experienced writer you'll probably be familiar with them already, as well as most of the information James-Enger imparts throughout the book.
If you are a brand-new writer and are seeking information on freelancing as a whole, look at "The Renegade Writer." But for those wanting to focus on health, travel, parenting, etc..."Ready, Aim, Specialize!" will give you your money's worth.
not what it claims to be.......2005-05-20
Very disappointed in this book. Contrary to it's description, it does not help you develop a specialty of your own, but describes a bunch of pre-existing specialties. The book is really just a collection of magazine quality articles covering the only the very basics of each area. There are entire books written about writing in the subjects of the various chapters that are far more useful as books about writing than is this one. This book could only be useful to somebody who needs the obvious pointed out to them.
Customer Reviews:
Slow reading.......2002-10-14
This book was dull and I would not recommend it to someone who is not a fan of Ben Shahn and his work.
The Creative Process.......2002-07-18
This book is one of the clearest explanations of the creative process of an artist available anywhere. Shahn speaks of painting, of course, but his lucid, interesting text, his ideas and explorations, apply to artists in any field. Highly recommended.
One of the few truly great primary sources on Modern Art.......1998-02-25
Ben Shan's "The Shape of Content" in many ways truly defines the thinking of artists in a time that might be considered the height of modern american painting and art. It is an enormously human and genuine dialogue on art of the fifties. Few books so clearly establish how and why one becomes an artist. It is written with soul, intelligence, and great humanism while totally avoiding the sophistry of the critics and journalists writing about art at that time in American society. A great book!
An excellent collection of essays on art by an artist........1997-06-03
Based on a series of six lectures given by Shahn at Harvard University in the 1950's, this collection gives an overview of Shahn's ideas and opinions on such topics as the education of artists, the creative process, the nonconformity of artists, and appraisals of various modern art movements and artists. Shahn is a surprisingly gifted writer. His arguments are clearly reasoned and his tone is that of an art historian or philosopher. At the same time, the book is an intimate look at Shahn the artist. It is illustrated with numerous pen and ink sketches by Shahn
Book Description
Visual Design Fundamentals: A Digital Approach, Second Edition has been completely updated to provide new insights and hands-on tutorials using the latest technology, including Adobe® Illustrator® and Photoshop®. The book teaches the foundational information that artists and designers need to know to understand the art of two-dimensional visual design. It explores the classic elements of design (line, shape, form, value, color, and texture) and their relationship to balance, harmony, variety, and other classic design principles. The theories presented are well-established ideas in all forms of two-dimensional art and design, including drawing, painting, printmaking, graphics, and general design. These principles may also be applied to interior design, architecture, and industrial design. As artists learn the theories taught throughout the book, they'll put these ideas into practice using a variety of hands-on tutorials covering line & shape, type combinations, letters as design elements, color composition, drawing, photo collages, and more. The tutorials use basic computer skills and techniques, and address classic tools and procedures common to all drawing and paint programs, including Illustrator and Photoshop.
Customer Reviews:
can use with any design program.......2007-01-25
Hashimoto teaches timeless precepts of visual design. Many of which predate the Internet. The book seems apt for someone already knowing something about Photoshop and Illustrator. It shows how to use those programs to apply changes to a design, in accordance with the precepts. But primarily you benefit at a higher level, in understanding through the book's examples how to use basic key ideas in design. Hence, the book is not necessarily restricted to users of those design programs. If indeed you favour another program not covered here, the book can still be very informative.
By the way, one chapter uses the example of typeface design. This has an air of antiquity about it. Designing letterforms goes back centuries, and has many subtleties that the chapter lets you appreciate.
Back to the Fundamentals........2006-09-30
The advent of the personal computer and design software such as Adobe Illustrator and Photoshop have greatly changed the way in which design work is done. Still, at the fundamental level the essence of good design still require an understanding of the fundamental design theories. The old concepts of line, shape, form, value, color and texture are still fundamental to good design be it of a poster, a kitchen appliance, or an automobile.
This book discusses how to combine the traditional approaches with the advances made possible by digital techniques. This is the second edition and builds on the material covered in the 2003 edition by providing discussion of the more powerful software that is available now.
The CD that comes with the book includes several tutorial projects for the student to complete as well as links to provide trial versions of Illustrator and Photoshop.
Questionable reviews.......2005-06-16
The two other reviews seem questionable. They read like an add for the book.
Honestly, the book has nice illustrations. It is short on design princples, and long on examples. Check out Robin Williams Non-Designer's book as well.
Two Books In One.......2004-07-24
This book is for anyone new to design fundamentals, digital art and computer imaging software. The author, Alan Hashimoto, has written two books in one. First, he discusses the elements and principals of two-dimensional art design and how they apply to both traditional art mediums and the digital art medium. Second, the book is an introduction to digital imaging software. He discusses the difference between object-oriented and paint software. Throughout the book he teaches the basic skills needed for creating artwork on the computer using both Adobe Illustrator and Photoshop. However the two objectives of this book are well integrated. The author has done a great job of demonstrating how to apply traditional design fundamentals to 2D digital art. He then reinforces this with seven digital art projects which help the reader to apply this knowledge while creating computer generated art.
Hashimoto discusses the design elements of line, shape, space, volume, value, color and texture and the principals of design such as unity, variety and balance. His explanations are easy to understand even for the novice and he uses many full-color digital art examples. However the best aspect of this book is the conceptual process used for completing the seven digital projects. This process starts by defining the design challenge and then brainstorming various approaches with thumbnail sketches. Next the design is further refined into roughs which incorporate more details. The final phases of the process are a trial run of the finished design and then the completed design.
The purpose of these seven projects is not only to apply the information in the book to real life examples but to demonstrate how the steps of the conceptual process can be accomplished using the computer. Hashimoto first discusses the traditional methods used for completing the process and then progresses on to digital methods. His step-by-step instructions for the Adobe software are very thorough and easy to follow. Even if you have not used this type of software before, these projects will teach you the basics of the software and how to use it. He also covers related topics such as scanning your artwork into the computer and printing your completed projects. I enjoyed all seven of the projects. But the one that I found especially useful was typeface design.
Project One - Modular Design
Project Two - Letterforms and Shape
Project Three - Figure Abstraction and Non-Objective Shape
Project Four - Value
Project Five - Color Theory
Project Six - Typeface Design
Project Seven - Digital Montage/Collage
Reading this book was like attending an art course at your favorite university. The author's presentation of the information resembled a class lecture which he reinforced with class assignments. So it is no surprise that Alan Hashimoto is an associate professor at Utah State University where he teaches graphic design and computer art. He is also an accomplished artist.
A self-teaching guide for artists and designers.......2004-03-06
Visual Design Fundamentals: A Digital Approach by Alan Hashimoto (Associate Professor of Graphic Design and Computer Art, Utah State University) is a superbly organized and presented resource and self-teaching guide for artists and designers seeking to take advantage of basic computer skills and techniques to create appealing, emotionally charged, and attention-gathering works of two-dimensional art. Visual Design Fundamentals includes straightforward tutorials and projects using Adobe Illustrator CS and Adobe Photoshop CS in order to provide hands-on experience with principles such as modular design, color theory, typeface design, figure abstraction, and more. An included CD offers files needed to complete the projects and trial versions of Adobe Illustrator and Adobe Photoshop. Highly recommended for an graphic artist seeking to create and utilize computer generated illustrations and/or designs, Visual Design Fundamentals is replete with both black-and-white and color illustrations throughout which wonderfully enhance the detailed, practical, "user friendly" instructions.
Average customer rating:
- Birdie gets a sex change!
|
A House for Birdie (MathStart 1)
Stuart J. Murphy
Manufacturer: HarperTrophy
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It's About Time! (MathStart 1)
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Double the Ducks (MathStart 1)
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Leaping Lizards (MathStart 1)
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Beep Beep, Vroom Vroom! (MathStart 1)
ASIN: 0060523530
Release Date: 2004-02-17 |
Book Description
Poor tiny Birdie has no house. But Birdie does have friends.
Spike, Queenie, Goldie, and Fidget want to help Birdie find a house of his own. Birdie needs a house that isn't too tall and isn't too thin, that isn't too short and isn't too fat, and that isn't too wide and isn't too narrow. Will they find a house for Birdie before the rain falls and the wind blows?
A sweet and simple story about helping out a friend explains the math concept of capacity -- what will fit in a container of a particular shape and size.
Customer Reviews:
Birdie gets a sex change!.......2006-01-12
A good book; my preschooler likes it a lot and understands the concept of different shaped birds fitting in different shaped houses. Nice idea about friendship at the end (Birdie's friends end up building him a house themselves). HOWEVER! I find it truly bizarre that nobody - not the author, the proofreader, the typesetter, the publisher, nobody - noticed that in the beginning of the book Birdie is referred to as "he" and by the end is referred to as "she"! Even my child noticed and asked "isn't Birdie a boy?" when I read the end to him! If not for this horrible typo, I would have given the book a higher rating...
Average customer rating:
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The Shape of Content
Ben Shahn
Manufacturer: Vintage Books V-108: New York, NY
ProductGroup: Book
Binding: Unknown Binding
ASIN: B0000CJVXP |
Product Description
This report was created for global strategic planners who cannot be content with traditional methods of segmenting world markets. With the advent of a borderless world, cities become a more important criteria in prioritizing markets, as opposed to regions, continents, or countries. This report covers the top 2000 cities in over 200 countries. It does so by reporting the estimated market size (in terms of latent demand) for each major city of the world. It then ranks these cities and reports them in terms of their size as a percent of the country where they are located, their geographic region (e.g. Africa, Asia, Europe, Middle East, North America, Latin America), and the total world market. In performing various economic analyses for its clients, I have been occasionally asked to investigate the market potential for various products and services across cities. The purpose of the studies is to understand the density of demand within a country and the extent to which a city might be used as a point of distribution within its region. From an economic perspective, however, a city does not represent a population within rigid geographical boundaries. To an economist or strategic planner, a city represents an area of dominant influence over markets in adjacent areas. This influence varies from one industry to another, but also from one period of time to another. In what follows, I summarize the economic potential for the world\'s major cities for "fresh purchased noodle products of all shapes, sizes, and types with water content of at least 14 percent and packaged with other purchased ingredients excluding Chinese noodles" for the year 2007. The goal of this report is to report my findings on the real economic potential, or what an economist calls the latent demand, represented by a city when defined as an area of dominant influence. The reader needs to realize that latent demand may or may not represent real sales. For many items, latent demand is clearly observable in sales, as in the case for food or housing items. Consider, however, the category "satellite launch vehicles". Clearly, there are no launch pads in most cities of the world. However, the core benefit of the vehicles (e.g. telecommunications, etc.) is "consumed" by residents or industries within the world\'s cities. Without certain cities, in other words, the market for satellite launch vehicles would be lower for the world in general. One needs to allocate, therefore, a portion of the worldwide economic demand for launch vehicles to both regions and cities. This report takes the broader definition and considers, therefore, a city as a part of the global market.
Product Description
This study covers the latent demand outlook for fresh purchased noodle products of all shapes, sizes, and types with water content of at least 14 percent and packaged with other purchased ingredients excluding Chinese noodles across the states and cities of the United States. Latent demand (in millions of U.S. dollars), or potential industry earnings (P.I.E.) estimates are given across some 6,800 cities in the United States. For each city in question, the percent share the city is of its state and of the United States is reported. These comparative benchmarks allow the reader to quickly gauge a city vis-à-vis others. This statistical approach can prove very useful to distribution and/or sales force strategies. Using econometric models which project fundamental economic dynamics within each state and city, latent demand estimates are created for fresh purchased noodle products of all shapes, sizes, and types with water content of at least 14 percent and packaged with other purchased ingredients excluding Chinese noodles. This report does not discuss the specific players in the market serving the latent demand, nor specific details at the product level. The study also does not consider short-term cyclicalities that might affect realized sales. The study, therefore, is strategic in nature, taking an aggregate and long-run view, irrespective of the players or products involved.
Product Description
This study covers the latent demand outlook for fresh purchased noodle products of all shapes, sizes, and types with water content of at least 14 percent and packaged with other purchased ingredients excluding Chinese noodles across the regions of Greater China, including provinces, autonomous regions (Guangxi, Nei Mongol, Ningxia, Xinjiang, Xizang - Tibet), municipalities (Beijing, Chongqing, Shanghai, and Tianjin), special administrative regions (Hong Kong and Macau), and Taiwan (all hereafter referred to as regions). Latent demand (in millions of U.S. dollars), or potential industry earnings (P.I.E.) estimates are given across some 1,100 cities in Greater China. For each major city in question, the percent share the city is of the region and of Greater China is reported. Each major city is defined as an area of economic population, as opposed to the demographic population within a legal geographic boundary. For many cities, the economic population is much larger that the population within the city limits; this is especially true for the cities of the Western regions. For the coastal regions, cities which are close to other major cities or which represent, by themselves, a high percent of the regional population, actual city-level population is closer to the economic population (e.g. in Beijing). Based on this economic definition of population, comparative benchmarks allow the reader to quickly gauge a citys marketing and distribution value vis-à-vis others. This exercise is quite useful for persons setting up distribution centers or sales force strategies. Using econometric models which project fundamental economic dynamics within each region and city of influence, latent demand estimates are created for fresh purchased noodle products of all shapes, sizes, and types with water content of at least 14 percent and packaged with other purchased ingredients excluding Chinese noodles. This report does not discuss the specific players in the market serving the latent demand, nor specific details at the product level. The study also does not consider short-term cyclicalities that might affect realized sales. The study, therefore, is strategic in nature, taking an aggregate and long-run view, irrespective of the players or products involved.
Product Description
This study covers the latent demand outlook for fresh purchased noodle products of all shapes, sizes, and types with water content of at least 14 percent and packaged with other purchased ingredients excluding Chinese noodles across the states, union territories and cities of India. Latent demand (in millions of U.S. dollars), or potential industry earnings (P.I.E.) estimates are given across some 2,600 cities in India. For each city in question, the percent share the city is of its state or union territory and of India as a whole is reported. These comparative benchmarks allow the reader to quickly gauge a city vis-à-vis others. This statistical approach can prove very useful to distribution and/or sales force strategies. Using econometric models which project fundamental economic dynamics within each state or union territory and city, latent demand estimates are created for fresh purchased noodle products of all shapes, sizes, and types with water content of at least 14 percent and packaged with other purchased ingredients excluding Chinese noodles. This report does not discuss the specific players in the market serving the latent demand, nor specific details at the product level. The study also does not consider short-term cyclicalities that might affect realized sales. The study, therefore, is strategic in nature, taking an aggregate and long-run view, irrespective of the players or products involved.
Product Description
This study covers the latent demand outlook for fresh purchased noodle products of all shapes, sizes, and types with water content of at least 14 percent and packaged with other purchased ingredients excluding Chinese noodles across the prefectures and cities of Japan. Latent demand (in millions of U.S. dollars), or potential industry earnings (P.I.E.) estimates are given across some 1,000 cities in Japan. For each city in question, the percent share the city is of its prefecture and of Japan is reported. These comparative benchmarks allow the reader to quickly gauge a city vis-à-vis others. This statistical approach can prove very useful to distribution and/or sales force strategies. Using econometric models which project fundamental economic dynamics within each prefecture and city, latent demand estimates are created for fresh purchased noodle products of all shapes, sizes, and types with water content of at least 14 percent and packaged with other purchased ingredients excluding Chinese noodles. This report does not discuss the specific players in the market serving the latent demand, nor specific details at the product level. The study also does not consider short-term cyclicalities that might affect realized sales. The study, therefore, is strategic in nature, taking an aggregate and long-run view, irrespective of the players or products involved.
Product Description
This study covers the world outlook for fresh purchased noodle products of all shapes, sizes, and types with water content of at least 14 percent and packaged with other purchased ingredients excluding Chinese noodles across more than 200 countries. For each year reported, estimates are given for the latent demand, or potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region and of the globe. These comparative benchmarks allow the reader to quickly gauge a country vis-à-vis others. Using econometric models which project fundamental economic dynamics within each country and across countries, latent demand estimates are created. This report does not discuss the specific players in the market serving the latent demand, nor specific details at the product level. The study also does not consider short-term cyclicalities that might affect realized sales. The study, therefore, is strategic in nature, taking an aggregate and long-run view, irrespective of the players or products involved.
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- Repaso Answer Key
- Revising Prose (5th Edition)
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- Smithsonian Atlas of the Amazon
- Starting And Running A Successful Newletter Or Magazine (Starting & Running a Successful Newsletter or Magazine)
- Strategies for Successful Writing: A Rhetoric, Research Guide, Reader and Handbook (7th Edition)
- Symbols and Allegories in Art (Guide to Imagery Series)
- Teach Yourself Bulgarian Complete Course Package (Book + 2CDs) (Teach Yourself . . . Complete Courses)
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Six-Figure Freelancing
The Renegade Writer: A Totally Unconventional Guide to Freelance Writing Success (The Renegade Writer's Freelance Writing series)
The ASJA Guide to Freelance Writing: A Professional Guide to the Business, for Nonfiction Writers of All Experience Levels
Make a Real Living as a Freelance Writer: How to Win Top Writing Assignments
The Renegade Writer's Query Letters That Rock: The Freelance Writer's Guide to Selling More Work Faster (The Renegade Writer's Freelance Writing series)
